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Insights on the slower-growing market in Europe

  • 31 Aug 09:42

As Aviagen’s Business Manager for the Rowan Range in Europe, Claudio Ambrogio is tasked with developing and coordinating sales, marketing and production strategies for Aviagen’s slower-growing and coloured bird portfolio. Ambrogio has spent the past year visiting colleagues and customers across Europe. In this short interview, he reveals his mission for these visits, the insight he gained from them as well as his thoughts on the year ahead. What has been the focus in your first year as Business Manager for the Rowan Range? My main objective was to get a deeper understanding of the slower-growing markets in each country and region across Europe to see how. Read more...