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World’s largest poultry exporter still struggling

19 Nov 2018

• 19 Nov 11:03

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The world’s largest exporter of poultry meat – Brazil’s BRF – which has suffered a massive turnaround in fortunes is unlikely to recover its position for another two years. BRF’s chief executive officer Pedro Parente said that one of his current largest challenges was to “manage investors expectations”. Mr Parente, who was brought in from his former role as chief executive officer at state-run oil giant Petrobras to design and implement a turnaround plan following food safety and corruption scandals, said he hoped to reduce industrial costs by 30% over the next year. Speaking to Reuters, Mr Parente said:. Read more...