Ukraine’s biggest poultry producer MHP plans to launch 250 meat stores of the new Myasomarket chain in Kyiv by 2025.The plan is to directly reach out to consumers on the domestic market in a new way, Dmitry Morozov, director of the MHP’s franchise department told local press. ...the convenience store format is something that has long been a reality in the developed world, but not in Ukraine.” The company is already involved in 1700 stores in the Nasha Ryaba retail chain. MHP is also launching a fast-food chain, with the test store operational since July of 2020, Morozov said. And the company is looking across borders as well, and has plans to. Read more...
Nearly 80% of Americans mistakenly believe that chicken contains added hormones or steroids, when in fact no chicken sold or raised in the US is given hormones or steroids. This is one of the findings of a National Chicken Council (NCC) survey on consumers’ perceptions about chicken production. According to the survey, 68% of Americans believe that the media portrays the care of chicken negatively, highlighting the need for chicken producers to engage in more conversations with consumers about where their chicken comes from. In an effort to recognise and respond to these concerns, NCC has launchedChicken Check In, which provides real answers to. Read more...
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