The period from April to August accounts for 80% of the annual Russian pork kebab consumption. Cherikozovo is ready to start the grilling season in Russia wit an updated line of kebabs and products ideal for frying on the grill. According to the Russian producer, the demand for kebabs changes from April to August compared with other months of the year. According to Cherkizovo's calculations, sales of the pork kebab, the Group's best-seller, tend to grow significantly from April onwards. This trend has been observed over the past three years. The figures show that March accounts only for 2.5% of all annual pork kebabs sales, whilst April makes up 10.2%. The. Read more...
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